Saturday, March 14, 2009

Get Simply Smart Gets A New Look

We asked for input on what people thought of our website and the overall consensus was that the "simply folksy" look we thought we had working for us might be working against us. A number of our clients said you have to look more corporate and that will give more credibility to the great materials inside and how "corporately crisp" your newsletters look. The result after hours of debate, mumbling under the breath, and dirty looks between Mike and Steve was our new look-simple to navigate yet not corporately cold. We tried to incorporate a softer, easy to read color contrast throughout the site. The only page we left with the black background and blazing bulb was the blog. Let us know what you think, in particular any feedback on materials and how you use them. P.S. If you wanted a white background Steve sympathizes with you, he lost that one! Then again Steve is color blind so maybe not the best judge.

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